Aqua Monaco
Aqua Monaco
Aqua Monaco – Natural Mineral water sourced from the area of crushed stone under Munich. At the end of the last ice age – 10.000 years ago – melted water began to drip through the rocks containing carbon under Munich. This extremely deep, naturally protective layer of rocks, stops the water from becoming contaminated.
According to the German purity law, the world famous Munich beer is also brewed using this water. Aqua Monaco is extracted from a mineral source 150 metres deep and bottled locally.
Natural Mineral Water Aqua Monaco is not only of special origin but also shows a challenging branding. The cheerful 0,33 liter longneck bottle is perfect for clubs, bars and delis in Munich and elswhere – premium water quality, outstanding design and a moderate price. Aqua Monaco is happily playing with Munich and other stereotypes without forgetting to honour the region of its origin.
The labels are set up in an ever changing grid system of information, graphics and images. The rich imagery shows the mixed up bavarian-munich-monaco-water-beautydream- happy world of Aqua Monaco.
